Rural By Birth: Country to the Core Across America

Embrace Authentic Country Clothing – Rural By Birth, Country to the Core
Welcome to a lifestyle where “being a HICK isn’t an insult… It’s a lifestyle”. Hick Brand Clothing (Hickwear) is all about authentic country clothing that celebrates the grit, pride, and charm of real rural America. Born in a small Texas town and proudly “country to the core”, Hickwear stands for those who live loud, love hard, and don’t mind a little dirt on their boots. This isn’t some city slicker fashion trend – it’s American rural fashion done right, with a bold, free-spirited attitude. Hickwear is a country lifestyle brand that’s unapologetically rural, turning the word “hick” into a badge of honor for folks Country to the Core.

Hick Brand Clothing’s "Country to the Core – Rural By Birth" T-shirt embodies small-town roots, late-night bonfires, and dirt-road pride. Every stitch of Hickwear gear lets you wear your rural lifestyle with pride, from backroads to backyard barbecues.

Rural By Birth – More Than a Regional Identity

Being “Rural By Birth” isn’t about where you live on a map – it’s about who you are at heart. Nearly 60 million Americans (about one in five) live in rural communities, and countless others in cities still carry small-town values. From the Southern farms and Midwest prairies to Western ranches and Appalachian hills, rural culture thrives nationwide. No matter if you grew up on a back road in Texas or in a Midwest small town, Hickwear taps into that shared identity. In fact, retailers have noticed country style booming everywhere – offering 240% more new cowboy boots and denim shirts in the last year alone to meet demand. Hick Brand embraces this coast-to-coast rural pride, proving “Rural By Birth” is a nationwide state of mind, not just a local label. As the Hick brand motto says, “Whether you’re from the country or just wish you were, you’re part of the family when you wear HICK”.

Western Wear, Southern Style, Midwest Apparel – All in One Brand

If you love Western wear, rugged Southern style, or classic Midwest apparel, Hickwear has you covered. This is American rural fashion that crosses regions. Every design is rooted in shared country experiences – from Friday night lights and front porch talk to bonfire parties on the back 40. Hick Brand Clothing offers a wide lineup of gear for men, women, and even the little ones. You’ll find everything from t-shirts and long-sleeve shirts to hoodies, sweatshirts, and hats for every country occasion. Each item carries Hick’s signature attitude and quality:

• Rugged Shirts & Hoodies: Soft but tough fabrics, built to handle hard work on the farm or a rowdy tailgate night.

• Hats & Caps: Trucker caps and mesh hats that keep the sun out of your eyes – whether you’re plowing fields or cheering at the rodeo.

• Patriotic Clothing Flair: Bold designs (some even distressed or flag-inspired) that let you wear your American pride on your sleeve.

• Authentic Accessories: Decals, koozies and more to show off that “country to the core” spirit in every part of life.

Hickwear gear isn’t about high fashion – it’s about heritage. As the founders put it, “We’re not fashion — we’re heritage wear… we’re keeping tradition alive.” Each shirt, hat, and hoodie tells a story of small-town pride, hard work, and country freedom. In a world of fast-changing fads, Hick Brand Clothing sticks to what’s real and timeless: faith, family, hard work, and love of country life.

Unapologetically Country – “Country to the Core” and Proud

Hick Brand Clothing lives by the creed “grit in your soul, mud on your boots, and pride in your heart”. This bold, confident, slightly rebellious tone runs through every design. The folks behind Hickwear don’t apologize for being country – they celebrate it. Wearing Hick is a statement: you’re proud of your roots and “don’t mind a little dirt” if it means getting the job done. In Hick’s world, being called a “hick” is a compliment. It means you’re genuine, grounded, and “Country to the Core – Rural By Birth”. From stacking hay in the fields to kicking up dust at a country concert, Hickwear gear screams independent and country-proud. As one of their popular shirts proclaims, “Wear it loud. Wear it proud. Stay Country to the Core.”

This country lifestyle brand also stands for the values that built America. Hick is a small family-owned company that believes in community support, honest work, and patriotism. Every purchase helps support small-town business in Central Texas, and every design honors the working class and rural families who keep this country running. It’s patriotic clothing in the truest sense – not just flags and slogans, but an attitude of loyalty to roots and community.

Wear Your Country Pride – Shop Hickwear Online Today 

Ready to live “Rural By Birth” and wear your country pride on your sleeve? It’s time to gear up with Hick Brand Clothing. Be country to the core in your everyday life – whether it’s on the backroads or in the backyard. Visit Hickwear’s official website www.hickwear.com to shop the latest Hick apparel and accessories. Explore fan-favorite shirts, hats, hoodies and more designed for backroads, bonfires, and beyond. Don’t settle for wannabe Western gear when you can get the real deal from a brand that’s built on rural authenticity.

Join the Rural By Birth movement today. Slip into some Hickwear, crank up the country music, and let the world know you’re “Country to the Core”! Bold, proud, and 100% authentic – Hick Brand Clothing has your back. Shop now and carry that small-town swagger with you everywhere you go. Yee-haw, and welcome to the Hick family!

Join the Movement

The Hick lifestyle isn’t about where you’re from — it’s about what you’re made of. So gear up, head out, and wear your pride.

👉 Shop the latest Hick Brand Clothing drops at www.hickwear.com
👉 Tag us in your posts @HickWear and show off your “Rural by Birth” style

Because out here, being a Hick ain’t an insult — it’s a compliment.